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Offermatica - Crunchbase Company Profile & Funding

    https://www.crunchbase.com/organization/offermatica
    Offermatica Corporation develops and markets software for website content testing and performance optimization. Acquired by Omniture San Francisco, California, United States 11-50 Series A Private www.offermatica.com 230,031 Highlights Total Funding Amount $7M Employee Profiles 1 Investors 3 Details Industries Advertising Internet Marketing
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    https://www.crunchbase.com/organization/offermatica

Offermatica - Contacts, Employees, Board Members, Advisors ...

    https://www.crunchbase.com/organization/offermatica/people
    Offermatica has 1 current employee profile, ... We're working on getting contact data for Offermatica . Find more contact data in Search! Get started . Employee Profiles. Edit Employee Profiles Section. Number of Employee Profiles 1. Offermatica has 1 current employee profile, Team Member Jonathan Mendez. Jonathan Mendez Team Member.
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Omniture to Acquire Offermatica - Chief Marketer

    https://www.chiefmarketer.com/omniture-to-acquire-offermatica/
    San Francisco-based Offermatica has about 100 clients, including AIG, Circuit City, CNET, Intuit and Monster.com. Its 70 employees will join Omniture, according to a press release announcing the deal.
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    https://www.chiefmarketer.com/omniture-to-acquire-offermatica/

SEOmoz's Landing Page Competition Winner & an Interview ...

    https://moz.com/blog/announcing-the-seomoz-landing-page-competition-winner
    Below, I've listed the data collected through Offermatica during the testing period: You can see what Jon means when he talks about how well Page 3 did in getting folks to the "choose" page (where you enter your email or login to your account, then head to Paypal to pay - this page is identical for all the landing pages).
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    https://moz.com/blog/announcing-the-seomoz-landing-page-competition-winner

People & Performance NOT Pages & Prices - AdMonsters

    https://www.admonsters.com/people-performance-not-pages-prices/
    Jonathan's work with distributed real-time systems goes back 20 years. Most recently Jonathan was the CSO of Offermatica (now Adobe Target) through its acquisition by Omniture and founded the services unit of the company that is now Adobe Digital. He is well recognized for his work pioneering real-time site-side and landing page optimization.
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    https://www.admonsters.com/people-performance-not-pages-prices/

Case Study: How a B2C Website's Landing ... - MarketingProfs

    https://www.marketingprofs.com/casestudy/2009/9397/how-a-b2c-websites-landing-page-tests-increased-conversions-67
    Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer. Sign in with your preferred account, below.
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    https://www.marketingprofs.com/casestudy/2009/9397/how-a-b2c-websites-landing-page-tests-increased-conversions-67

9 Secrets to Becoming an Unsinkable CEO - RingLead

    https://www.ringlead.com/blog/becoming-unsinkable-ceo/
    LOGIN; Hit enter to search or ESC to close. Menu. Solutions. ... Offermatica, Roche downsized the company from 300 people to eight. As painful as that was, he recognized that the world had changed and that the company's consulting offer was too costly and inefficient in an environment where people wanted something affordable yesterday ...
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    https://www.ringlead.com/blog/becoming-unsinkable-ceo/

The Internet of Buildings with James Roche

    https://www.density.io/people-counting-resources-webinars/james-roche-internet-of-buildings
    The Internet of Buildings with James Roche. Wednesday, December 15, 2021. 10:00am PT, 1:00pm ET. Before the pandemic, we were told that buildings would get "smart". Sensors would provide data and building systems would respond. The built world would be safer, more comfortable and more productive with reduced environmental impact.
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    https://www.density.io/people-counting-resources-webinars/james-roche-internet-of-buildings

New services help entrepreneurs look like larger ...

    https://archive.fortune.com/magazines/fsb/fsb_archive/2006/11/01/8391412/index.htm
    The CEO of a Southern California software company recently contacted FSB to trumpet the success of his new product. It had about 400 users at a dozen small companies and had just received a glowing review in a top industry trade magazine. But he and his co-founder were tiptoeing around a matter that they regarded as so sensitive that they spoke about it only on condition that we not print ...
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    https://archive.fortune.com/magazines/fsb/fsb_archive/2006/11/01/8391412/index.htm

9 Secrets To Becoming An Unsinkable CEO - Fast Company

    https://www.fastcompany.com/3030982/9-secrets-to-becoming-an-unsinkable-ceo
    The fun part is not selling a company or going public but the day-to-day triumphs of winning over a customer or helping an employee. "Transactions are the least interesting and least resonant ...
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    https://www.fastcompany.com/3030982/9-secrets-to-becoming-an-unsinkable-ceo

New services help entrepreneurs look like larger ...

    https://money.cnn.com/magazines/fsb/fsb_archive/2006/11/01/8391412/
    New services and technology are helping entrepreneurs look like - and go up against - the largest businesses. By Julie Sloane, Justin Martin and Alessandra Bianchi, FSB Magazine. October 23 2006 ...
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    https://money.cnn.com/magazines/fsb/fsb_archive/2006/11/01/8391412/

Adobe Target + Analytics = Better ... - Analytics Demystified

    https://analyticsdemystified.com/technicalimplementation/adobe-target-analytics-better-together/
    Log into Target, go to "Setup" in the top menu and then click "Response Tokens" in the left menu. You'll see a list of tokens, or data elements that exist within Target, that can be exposed on the page. Make sure that activity.id, experience.id, activity.name, and experience.name are all toggled on in the "Status" column. That's it!
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Jonathan Mendez, Founder & CEO, Yieldbot

    https://www.topionetworks.com/people/jonathan-mendez-5666f76718f37869e1000000
    The MarketingSherpa 2007 Landing Page Handbook contained an amazing six of his case studies. In February 2010 Jonathan founded Yieldbot to build technology that would apply Search's real-time matching and optimization principles to disrupt Display advertising and greatly improve Publisher monetization. Jonathan's personal blog was named an ...
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    https://www.topionetworks.com/people/jonathan-mendez-5666f76718f37869e1000000

Securing your cloud data lake with a "defense in depth ...

    https://conferences.oreilly.com/strata/strata-ny-2019/public/schedule/detail/77342.html
    Tomer Shiran is cofounder and CEO of Dremio, the data lake engine company. Previously, Tomer was the vice president of product at MapR, where he was responsible for product strategy, road map, and new feature development and helped grow the company from 5 employees to over 300 employees and 700 enterprise customers; and he held numerous product management and engineering positions at Microsoft ...
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    https://conferences.oreilly.com/strata/strata-ny-2019/public/schedule/detail/77342.html

David Saxon, VP Channel Sales and Partnerships, Ensighten

    https://www.topionetworks.com/people/david-saxon-53f4be41fc6fda045305f3de
    David has over fifteen years of sales, marketing and business development experience in digital and interactive marketing solutions. He joined Ensighten from Adobe (by way of Offermatica and then Omniture) where he was Senior Director of Agency Sales, spearheading relationships with agencies leveraging Adobe technologies for their brand clients.
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    https://www.topionetworks.com/people/david-saxon-53f4be41fc6fda045305f3de

Stephane Hamel on Web Analytics 2.0 and 3.0 - Analytics ...

    https://analyticsdemystified.com/general/stephane-hamel-on-web-analytics-20-and-30/
    Stephane at immeria has a blurb about Avinash Kaushik's video on Web Analytics 2.0 and my post this week on Web Analytics 3.0 that I started responding to in a comment. But as typical of me the comment got really long so I will just publish it here and link it to Hamel's blog. Stephane, good point that I didn't explicitly define Web Analytics 3.0 … something for a follow-up post to be ...
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Omniture Mergers and Acquisitions Summary | Mergr

    https://mergr.com/omniture-acquisitions
    Omniture has acquired 2 companies of its own. A total of 1 acquisition came from private equity firms.It has also divested 1 asset.. Omniture's largest acquisition to date was in 2008, when it acquired WebSideStory Search and Content Solutions for $394M. Omniture has acquired in 1 US state. The Company's most targeted sectors include information technology (50%) and software (50%).
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    https://mergr.com/omniture-acquisitions

Dotomi employees: Bielawski, Reovan, Worobel, Huse, Fishback

    https://bearsofficialsstore.com/company/dotomi
    Industry: Advertising company Description. Founder: Yair Goldfinger Founded: 2000 Headquarters: Chicago, IL Dotomi List of Employees There's an exhaustive list of past and present employees! Get comprehensive information on the number of employees at Dotomi. You can filter them based on skills, years of employment, job, education, department, and prior employment.
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    https://bearsofficialsstore.com/company/dotomi

iFactor - $10.0 Million Revenue | Kona Equity

    https://www.konaequity.com/company/ifactor-4692618752/
    iFactor (ifactorinc.com) in Tempe, Arizona. KUBRA provides over 1 billion customer experience interactions annually through deployments at more than 325 utility, insurance, and government … View more company details, employee count and revenue data on Kona Equity.
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    https://www.konaequity.com/company/ifactor-4692618752/

Omniture Adds Recommendations to Product Suite - ClickZ

    https://www.clickz.com/omniture-adds-recommendations-to-product-suite
    Omniture released a suite of marketing products that includes a product recommendation engine á la Amazon. The integrated offering also permits the inclusion of offline data sources, such as point of sale, and brings together for the first time several products the company picked up through its 2007 acquisitions of Visual Sciences, Offermatica, and Touch Clarity.
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    https://www.clickz.com/omniture-adds-recommendations-to-product-suite

Omniture - Stevie Awards

    https://stevieawards.com/aba/omniture-1
    Omniture. Company Description: Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives. Omniture's customers include eBay, AOL, Wal-Mart, Gannett, Microsoft, Oracle, General Motors and HP.
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    https://stevieawards.com/aba/omniture-1

Metrics & ROI - Case Study: How an Insurance Company Web ...

    https://www.marketingprofs.com/casestudy/2007/9284/how-an-insurance-company-web-site-achieved-significant-increases-in-click-throughs-and-conversions
    Number of employees: 200. ... The content slots that can easily be set up via Offermatica or a comparable tool allow the e-marketer to change content—not just when running tests, but at any time. Takenaka uses that to his advantage by getting several types of copy pre-approved for any campaign, in order to conduct simple optimization tests of ...
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    https://www.marketingprofs.com/casestudy/2007/9284/how-an-insurance-company-web-site-achieved-significant-increases-in-click-throughs-and-conversions

Quality Improvment - Term Paper

    https://www.termpaperwarehouse.com/essay-on/Quality-Improvment/415859
    Improving these events has come a long way since 2005. The Patient Safety and Quality Improvement Act has contributed to the healthcare industry by allowing employees to report without fear of liability to agencies who then identify, analyze, and reduce risks and hazards that often occur when administering care to a patient (Youngberg, 2011).
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    https://www.termpaperwarehouse.com/essay-on/Quality-Improvment/415859

What To Expect From Your Web Analytics Tool (Web Analytics ...

    https://customerthink.com/what_expect_your_web_analytics_tool_web_analy/
    In my post just before the holidays, I shared a framework to help marketers think about how web analytics contributes to data-driven marketing effectiveness over time. Marketers agree that they want to deliver more relevant and timely communications, establish a two-way dialog, and generally be more customer-focused and integrated, but many are struggling to make positive progress.
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Credence Qualities - Term Paper - Term Paper Warehouse

    https://www.termpaperwarehouse.com/essay-on/Credence-Qualities/62349
    Marketing 4490. January 31, 2012. Practical Marketing Example #1. Credence Qualities Credence qualities are the aspects of services that have perceived value but cannot be evaluated by a consumer even after purchase and/or consumed. As an active service consumer, my personal experience with this marketing concept began with a stomach virus and ...
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    https://www.termpaperwarehouse.com/essay-on/Credence-Qualities/62349

OpenText Optimost vs TransUnion TruAudience ... - TrustRadius

    https://www.trustradius.com/compare-products/opentext-optimost-vs-transunion-truaudience
    Compare OpenText Optimost vs TransUnion TruAudience (Signal). 18 verified user reviews and ratings of features, pros, cons, pricing, support and more.
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